G5, A REALPAGE COMPANY

Turn Marketing into Move-Ins with G5 Marketing Solutions

Transform your marketing with data-driven design, performance-first websites, and best-in-class digital advertising that turn interest into action. G5 gives you the power to automate and scale the marketing decisions that deliver higher occupancy.

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Inform your leasing strategy with marketing built for performance with G5.

You don’t just want more leads—you want better leads. G5’s end-to-end marketing solution delivers you more prospects with an intent-to-rent and strategies to help you minimize vacancy while maximizing revenue.

Automatically tune community-level decisions to attract ready-to-lease prospects. Use the power of machine learning, data science, and automation to continually measure and improve your marketing efforts.
Ensure that every moment with your brand captures attention, engages with prospective renters, and delivers conversions. Turn interest into action with design-forward performance websites and authentic digital content.
Lower your resident acquisition cost because G5 spends your ad dollars more efficiently. How? G5’s proprietary technology optimizes not just on calls, but on calls made from people who actually want to rent; and G5’s call attribution knows what ad campaigns make your phone ring.
Build a best-in-class marketing team that is relentlessly focused on driving better and property-specific results for you.

Make marketing your competitive advantage.

Why Choose G5?

Smart Digital Advertising

G5’s proprietary solution combines expert industry tailored strategies, AI (machine learning) and probabilistic multi-touch attribution (MTA) to deliver best-in-class advertising solutions that find more of the right renters in your market. G5 Smart Digital Advertising invests your ad spend to the networks and ad types that deliver high-intent conversions (based on predictive technology) and provides transparency into the campaigns, even keywords, that led to those phone calls.

Smart SEO

Get found on search pages through a combination of technical SEO (foundation of your website), on-page keyword strategies and Google Business Profile optimizations.

Integrated Websites

Engage and convert traffic into leads with sophisticated aesthetics, compelling copy, accessibility, and pricing and availability updated hourly from your PMS.

Marketing Analytics

Gain insights to spend smarter and control marketing outcomes. Quickly identify performance trends across your digital marketing strategies - from advertising to reputation to brand awareness to website traffic - with advanced filtering and full transparency. Don’t have time to log in? Subscribe to your favorite reports and receive them to your inbox on a weekly, monthly or quarterly cadence.

Rep & Social + Instagram

Monitor, respond to, and gain insights from your social and review channels across your portfolio through a scalable tool helping control your online reputation.

Creative Studio

Integrate your brand with performance-driven design, targeted real estate content informed by SEO experts to produce the perfect balance: Creative that elevates and converts.

GBP Management & Review Response

Get expertly crafted review responses posted within 1 to 2 days as needed, including Q&A on your Google Business Profile and top multifamily review channels.

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Explore How DemandX Accelerates Marketing

Make better marketing decisions by aligning digital advertising, leasing and revenue management. Through the power of data science and AI predictions, you get accelerated performance across the board, ultimately boosting NOI and asset value.

See How It Works